Conozca el F-MAX
Conozca el F-MAX
Ford Trucks: vehículos de transporte con más espacio
La cabina más grande, la tecnología más avanzada, el motor más potente y los mayores niveles de eficiencia que ha tenido nunca
un modelo Ford Trucks.
Retrovisores con amplio campo de visión
Extraordinario diseño de faros
Escalones laterales ergonómicos
Escalones frontales
Almacenamiento exterior
DISEÑO
Una nueva concepción del diseño del tractocamión para transporte.
El F-MAX es más que un vehículo de transporte. Este
modelo redefine el concepto gracias a su cabina de 2,5 m
de ancho, sus faros rediseñados, los escalones
ergonómicos, sus múltiples compartimentos de
almacenamiento, así como muchos otros detalles de
diseño y equipamiento.
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Retrovisores
Los retrovisores del F-MAX lo ponen todo frente a sus
ojos.

• Diseñados para ofrecer un campo de visión perfecto
• Retrovisores principales eléctricos y térmicos
Diseño de los faros
El espectacular diseño de los nuevos faros del F-MAX ilumina el camino con más nitidez, asegurándose de que nada escapa a su vista.

• Iluminación auxiliar de maniobra
• Luces diurnas LED
• Luces de cruce LED opcionales
Escalones laterales
Los funcionales escalones del nuevo F-MAX están diseñados para facilitarle la vida.

• Escalones anchos e iluminados, diseñados para una fácil entrada y salida
• Revestimiento de escalón aerodinámico con sellado impermeable
Escalones frontales
Escalones frontales para asegurar un acceso óptimo a
todas las áreas del frontal del vehículo

• El innovador diseño ergonómico cuenta con unos
escalones que se pliegan fácilmente, proporcionando
un acceso cómodo al parabrisas.
Almacenamiento exterior
El amplio espacio de almacenamiento exterior del F-MAX le
permite guardar todo lo necesario para el viaje.
• En el interior de la cabina encuentra múltiples espacios de
almacenamiento para colocar sus pertenencias cómodamente.
• El armario exterior cuenta con fácil acceso desde el interior y el
exterior, con una cubierta que se abre a 90 grados.
COMODIDAD
El F-MAX es algo más que
un tractocamión. Es su hogar lejos de casa.
Cada detalle ha sido diseñado pensando en su confort.
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Ford Trucks ofrece
las cabinas más espaciosas
El F-MAX dispone de una espaciosa cabina, en la que cada detalle
ha sido cuidadosamente diseñado para garantizar la máxima
comodidad. Todos los paneles de control y las tecnologías de asistencia se han situado estratégicamente para facilitar un acceso
rápido y sencillo.
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Nuevo volante ergonómico
El nuevo volante ajustable del F-MAX proporciona
un excelente confort de conducción.

• Volante de cuero con diseño deportivo
• Columna de dirección totalmente ajustable
• Botones que facilitan la gestión de la pantalla
multimedia, la radio y otras funciones
Nuevo panel de instrumentos
El cuadro de instrumentos del nuevo F-MAX
muestra toda la información que necesita para
mejorar su nivel de conducción.
• Pantalla a color de 8”
Nueva pantalla Multimedia
Acceda a toda la información que necesita a través de la pantalla multimedia del F-MAX.

• Pantalla táctil LCD de 7,2""
• Radio y conexión USB
• Función de navegación opcional
• Modo manos libres
• Compatibilidad con Apple CarPlay®
• Bluetooth®
Nuevo asiento del conductor
El asiento del conductor del nuevo F-MAX proporciona la máxima comodidad.

• Asientos ergonómicos que ofrecen el soporte lumbar que necesita mientras está en la carretera
• Tapicería transpirable de alta calidad
• El mejor en su clase con un rango de ajuste del asiento de 260 mm
Panel de instrumentos tipo cabina de piloto
El panel ergonómico del nuevo F-MAX proporciona un fácil acceso a todos los sistemas de control.
Sistema de aire acondicionado automático
Trayectos cómodos a la temperatura ideal en cualquier estación del año.

• Unidad de control del aire acondicionado de fácil acceso
• Diseño sencillo y funcional
• La unidad de control del aire acondicionado proporciona aire natural y regula la temperatura de la cabina
Espacios de almacenamiento
Espacio de almacenamiento superior
225 l de capacidad de almacenamiento en el compartimento superior
Almacenamiento de gran volumen sobre la litera
• Diseño de la tapa con resorte de pistón, tipo avión
• Capacidad de almacenamiento de 105 l
Almacenamiento adicional bajo la cama
• Dos cajones adicionales
• Fácil acceso al espacio de almacenaje exterior
Nevera de fácil acceso
La nevera de 38 L cuenta con un fácil acceso desde el asiento del conductor y la
cama
TECNOLOGÍA
Un tractocamión con la última tecnología Descubra la tecnología más vanguardista que incorpora la cabina del F-MAX
El F-MAX es garantía de una ruta segura y agradable
gracias a su completo listado de sistemas de asistencia a la
conducción, como el frenado de emergencia, la
advertencia de salida de carril o el control de crucero
adaptativo
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Sistemas visuales y multimedia
Las pantallas inteligentes y de alta tecnología del nuevo F-MAX le permiten gestionar los
sistemas del vehículo de forma fácil y rápida. Los controles de navegación y radio son accesibles
con un solo toque en la pantalla táctil. Conecte su smartphone a través de la conexión
Bluetooth® mejorada para acceder a Apple Carplay® y aplicaciones Weblink.
Ordenador de abordo
Muestra todos los datos relacionados con el viaje, como la distancia de conducción o el consumo de combustible.
Indicador de carga del eje
Visualiza el estado de carga del eje trasero para evitar la carga excesiva e incorrecta
Evaluación del conductor
Analiza el estilo de conducción a través de criterios como la aceleración y la frenada durante el viaje, compartiendo recomendaciones para optimizar el rendimiento del vehículo.
Sistema de monitorización de presión de neumáticos (TPMS)
Sistema de  monitorización de presión  de neumáticos (TPMS) Garantiza la presión  idónea de los neumáticos,  a través de sensores que  recogen información de la  temperatura y la presión,  con el objetivo de  optimizar la seguridad y la  eficiencia de combustible.
Mantenimiento inteligente
La función de mantenimiento inteligente muestra la vida útil del aceite del vehículo
Configuración auxiliar de la calefacción
Cambie la temperatura y el temporizador a través de la pantalla.
Calefacción de estacionamiento que emplea el calor del motor durante estacionamientos breves
Sistemas visuales y multimedia
Las pantallas inteligentes y de alta tecnología del nuevo F-MAX ponen la máxima comodidad al alcance de su mano. Los controles de navegación y radio son accesibles con un solo toque en la pantalla táctil. Conecte su smartphone a través de la conexión Bluetooth® mejorada para acceder a Apple Carplay® y aplicaciones Weblink.
La vida más fácil con Apple CarPlay®
Acceda a su smartphone a través de la pantalla táctil mediante Apple CarPlay®
Navegación específica para camiones
Función de navegación que asigna la ruta ideal para tractocamiones y vehículos comerciales pesados
Pantalla multimedia de 7,2" con varios modos de funcionamiento
Pantalla táctil de 7,2" con los modos día y noche
Comodidad de conducción
segura y controlada
Con los sistemas avanzados de asistencia a la conducción,
cuenta con más de una razón para confiar en el nuevo F-MAX.
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Sistema de advertencia de salida de carril (LDWS)
Advertencias visuales y acústicas frente a la salida de carril durante el viaje
Control automático de distancia (ACC)
Calcula la distancia desde el vehículo que circula delante para mantener la distancia de seguridad idónea y ajusta la velocidad del vehículo en consecuencia
Sistema de freno de emergencia activo (AEBS)
Calcula la distancia desde el vehículo que circula delante y frena en caso de emergencia para garantizar que el vehículo ralentiza la marcha de forma segura
Programa de estabilidad electrónico (ESP)
Mantiene el equilibrio del vehículo en condiciones climáticas y de calzada diferentes incidiendo en el sistema de frenado para evitar el riesgo de derrape y vuelco
Limitador de velocidad
Contribuye a ahorrar combustible mediante el establecimiento de un límite de velocidad y respeta las señales de tráfico de las carreteras con limitación de velocidad
Asistencia de arranque en pendiente
Evita que el vehículo derrape durante el arranque y le ayuda a manejar el vehículo durante el frenado o la conducción en carreteras resbaladizas
POTENCIA
500 CV de potencia
para este gigante de la carretera
El motor Ecotorq de 500CV del F-MAX es un triunfo de la
ingeniería. Su potencia, un par motor de 2500 Nm y su
eficiente consumo de combustible, le ayudarán a
enfrentarse a las carreteras más difíciles.
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Motor Ecotorq E6
El motor ECOTORQ del nuevo F-MAX ofrece el máximo rendimiento y el mínimo
consumo de combustible en todas las condiciones de conducción.
• Motor 500 CV, 2500 Nm de par motor
• Distintos modos de conducción, como el modo Eco y el modoPower, que
ayudan a optimizar el consumo de combustible
• Ventilador E-viscoso
• Turbocompresor de geometría variable
• Bomba de agua y compresor con múltiples velocidades de funcionamiento
• Potencia de freno del motor de 400 kW
Ford Trucks F-MAX: uno de los mejores índices TCO del mercado
Combustible: menor consumo, mayor eficiencia
Gracias al eficiente motor Ecotorq de 500CV, el
sistema de transmisión adaptativo y los datos
geográficos recopilados por el sistema GPS, la
tecnología MaxCruise identifica la ruta más
eficiente para lograr un bajo consumo de
combustible, con el mejor rendimiento.
Valor máximo con alta tecnología
Equipado con funciones de alta tecnología y
materiales de alta calidad, el F-MAX aporta más
ventajas en caso de venta como vehículo de
segunda mano.
Siempre en carretera. Inactividad mínima
Los completos contratos de servicio y los
extendidos intervalos de mantenimiento
supondrán un ahorro adicional. Recambios de
fácil disponibilidad para reducir la inactividad.
Operaciones comerciales eficientes con ConnecTruck
Compatibilidad de integración FMS por ConnecTruck:
mayor eficiencia en sus operaciones. Actualización de
software y diagnóstico remotos para no perder el ritmo
en la carretera.
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Respetuoso con el medio ambiente
• Armonía perfecta y rendimiento óptimo con sistemas de tratamiento ER
• Cumplimiento de las normas Euro 6D sobre emisiones
Perfección aerodinámica
Con el F-MAX, el viento siempre soplará a su favor

• Diseño aerodinámico optimizado con alerones
• Menor consumo de combustible, gracias a la
disminución de la resistencia al aire
El inteligente sistema Connectruck
Conozca la tecnología ConnecTruck y mantenga su F-MAX
actualizado. El Connect Truck funciona a través de la tecnología
Cloud Computing, que proporciona acceso rápido y remoto a
todos los datos del vehículo e información en tiempo real sobre
su estado.
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Maxcruise
• Analiza las condiciones y el tipo de carretera,
para ajustar automáticamente los cambios de
velocidad
• Su software inteligente mejora el consumo de
combustible del F-MAX
Tecnología Cloud Computing
• Registra de forma segura todos los datos sobre el nuevo F-MAX y los analiza cuando es necesario

• Prepara una tabla de datos con toda la información registrada y ofrece soluciones personalizadas
Diagnóstico y actualización de software remotos
• El F-MAX permite la evaluación remota de sus
problemas y estado de situación, facilitando
una rápida respuesta y, en consecuencia, la
optimización de su rendimiento.
• Actualización remota, rápida y continua del
software ConnecTruck
Integración de sistemas de gestión de flota
• El F-MAX cuenta de serie con un sistema de
gestión de flotas, que no requiere de
instalación de hardware adicional, ni activación
previa.
• Acceso en tiempo real a la información del
vehículo
Tecnologías de asistencia y de evaluación de la conducción
• Los sistemas de asistencia a la conducción
garantizan el ahorro en el consumo de
combustible
• Estos sistemas analizan el perfil del conductor,
ofreciendo consejos para optimizar el nivel de
consumo de combustible, así como el confort
de conducción
• Establece puntuación por rendimiento
evaluando múltiples parámetros
Red de Ford Trucks
• Perfecta conectividad gracias a Internet a bordo
DIMENSIONES
Distancia entre ejes
3600
Longitud total de la cabina
2290
Altura de la quinta rueda*
1100 / 1200
Altura total
3915 / 3930
Voladizo delantero
1450
Anchura total del vehículo (sin retrovisores)
2540
Voladizo trasero
875
Superficie del suelo: trasera
286 / 302
Longitud total
5925
Superficie de suelo: trasero
238 / 253
* Opciones de altura de la 5.ª rueda de 1050, 1250 y 1300 mm también disponibles
Distancia entre ejes
3600
Longitud total de la cabina
5925
Altura de la quinta rueda*
980
Altura total
2290
Voladizo delantero
1450
Anchura total del vehículo (sin retrovisores)
2540
Voladizo trasero
875
Superficie de suelo: frontal
248
Longitud total
5925
Superficie de suelo: trasero
203
* Opciones de altura de la 5.ª rueda de 1050, 1250 y 1300 mm también disponibles
Equipamiento
Equipamiento interior y exterior
Luces diurnas LED
Iluminación auxiliar de maniobra
Faros antiniebla delanteros y traseros
Luces de cruce LED
Visera parasol externa
Alerón de techo
Alerón lateral
Faldón lateral
Llantas de aluminio
Depósito de combustible secundario
Luces automáticas
Sensor de lluvia
Volante de cuero
Interruptores de control de volante
Cama superior completamente plegable
Pantalla de 8’’ con elementos agrupados
Sistema multimedia con pantalla táctil de 7,2''
Sistema de navegación específico para camiones
Mininevera
Cafetera
Inclinación de la cabina con accionamiento eléctrico
Calefactor de cabina tipo húmedo
Calefacción de estacionamiento
Luces diurnas LED
Iluminación auxiliar de maniobra
Faros antiniebla delanteros y traseros
Luces de cruce LED
Visera parasol externa
Alerón de techo
Alerón lateral
Llantas de aluminio
Depósito de combustible secundario
Luces automáticas
Sensor de lluvia
Volante de cuero
Interruptores de control de volante
Cama superior completamente plegable
Pantalla de 8’’ con elementos agrupados
Sistema multimedia con pantalla táctil de 7,2''
Sistema de navegación específico para camiones
Mininevera
Cafetera
Inclinación de la cabina con accionamiento eléctrico
Calefactor de cabina tipo húmedo
Calefacción de estacionamiento
Altura de 940 mm disponible para la 5.ª rueda con el modo de transmisión secundaria
Espacio de suelo frontal ajustable (70 mm)
Características tecnológicas
ConnecTruck
Control de crucero
LDWS (Sistema de advertencia de salida de carril)
AEBS (Sistema avanzado de frenado de emergencia)
Indicador de carga del eje
ESP (Programa electrónico de estabilidad)
ASR (Regulación antiderrape)
Eco Roll
Bloqueo del diferencial
Internet en vehículo
Retardador + control automático de distancia
MaxCruise (Control de trayectoria predictivo)
TPMS (Sistema de monitorización de presión y temperatura de neumáticos)
ConnecTruck
Control de crucero
LDWS (Sistema de advertencia de salida de carril)
AEBS (Sistema avanzado de frenado de emergencia)
Indicador de carga del eje
ESP (Programa electrónico de estabilidad)
ASR (Regulación antiderrape)
Eco Roll
Bloqueo del diferencial
Internet en vehículo
Retardador + control automático de distancia
MaxCruise (Control de trayectoria predictivo)
TPMS (Sistema de monitorización de presión y temperatura de neumáticos)
Paquetes
Asiento del conductor (tapicería prémium)
Sistema multimedia con pantalla táctil de 7,2''
Mininevera
Calefacción de estacionamiento
ConnecTruck
MaxCruise (Control de trayectoria predictivo)
Inclinación de la cabina con accionamiento eléctrico
TPMS (Sistema de monitorización de presión y temperatura de neumáticos) Ruedas de aluminio
Cafetera
Luces de cruce LED
Doble apoyabrazos del asiento del pasajero
Faldón lateral
Asiento del conductor (tapicería prémium)
Sistema multimedia con pantalla táctil de 7,2''
Mininevera
Calefacción de estacionamiento
ConnecTruck
MaxCruise (Control de trayectoria predictivo)
Inclinación de la cabina con accionamiento eléctrico
TPMS (Sistema de monitorización de presión y temperatura de neumáticos) Ruedas de aluminio
Cafetera
Luces de cruce LED
Doble apoyabrazos del asiento del pasajero
Faldón lateral
Diseñe su F-MAX,
el vehículo más grande de la familia Ford Trucks.
Seleccione las opciones que desee y empiece a diseñar su nuevo F-MAX.
Los vehículos Ford Trucks están por todo el mundo.
En su país o en el extranjero, dondequiera que esté, nuestra red de concesionarios está a su servicio.
Rellene el formulario y empiece a descubrir el nuevo F-MAX.
Introduzca sus datos y nos pondremos en contacto con usted con más información sobre el nuevo F-MAX. Incluso podemos preparar su presupuesto con ofertas especiales solo para usted.
Your form has been reached us.
Rellene el formulario y le enviaremos nuestro catálogo por correo electrónico para que pueda descubrir lo que los nuevos vehículos Ford Trucks tienen que ofrecer.
Está preparado para descubrir todas las novedades de Ford Trucks?
Fill in the form and we'll e-mail you our catalogue so you can discover what the all-new Ford Trucks has to offer.
Your form has been reached us.
Rellene el formulario y le enviaremos nuestro catálogo por correo electrónico para que pueda descubrir lo que los nuevos vehículos Ford Trucks tienen que ofrecer.
Privacy Policy

This Privacy Policy (the "Policy") describes how Ford Otomotiv Sanayi A.Ş. ("Ford Otosan", "we", "our" or "us")) -as the data controller- uses and discloses the information collected about you (your "personal information") when you visit our stand at the International Motor Show in Hannover, Germany in 2018 (“Exhibition”) and visit the websites namely www.fordtrucks.com.tr, www.ford.com.tr, www.fordotosan.com.tr (the "Website/s") or when you contact us using the details available on it. The Policy also outlines below how we use the personal information we collect when your vehicle is serviced or repaired.

The Websites may enable you to purchase, or apply for quotes for products and services such as motor insurance, vehicle lease or hire or accessories. Some of these products and/or services are provided by Ford Otosan's partners who will collect additional personal information from you in order to fulfil your requests. Our partners will use the personal information they collect as they describe in their privacy statements or as they explain when you provide your personal information.

In addition to this Policy, some Ford products and services (including some Ford Otosan apps) may have their own privacy policies which describe in more detail how your personal information is used in a particular context. You can also find out more about what information your vehicle collects and uses by consulting the owners' manual or its accompanying app (where available).

Who we share your personal information with

Your personal information may be disclosed to:

• companies or other organisations that we have engaged to provide services on our behalf such as web-hosting companies, mailing vendors, analytics providers, event hosting services, and information technology providers;

• companies or other organisations where you have asked us to or agreed that we may share your personal information with them;

• dealers and our partners where this is necessary to provide you with a product or service;

• professional advisors;

• any law enforcement agency, court, regulator, government authority or other third party where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of any third party or individuals' personal safety, or to detect, prevent, or otherwise address fraud, security or safety issues; or

• any third party that purchases, or to which we transfer, all or substantially all of our assets and business. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your personal information uses it in a manner that is consistent with this Policy.

Ford Otosan may also transfer your personal information to Koç Holding A. Ş., Ford Motor Company, and other Ford Motor Company Group companies worldwide, and to their service providers. When we transfer your personal information, we will make sure that is used for purposes which are compatible with those described in this Policy.

Transferring your personal information internationally

Your personal information will be treated in accordance with the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (“GDPR”) concerning data protection and may be transferred within the European Economic Area ("EEA"), as well as to countries outside the EEA (including to Turkey and the USA). When we transfer your personal information outside the EEA we will put in place appropriate safeguards in accordance with our legal obligations to ensure that your personal information is adequately protected irrespective of the country to which it is transferred. These safeguards may include obtaining contractual assurances from any third party given access to your personal information that your personal information will be protected by standards which are equivalent to those that protect your personal information when it is in the EEA. If you would like to know more about how Ford Otosan protects your personal information when it is transferred outside the EEA, please contact us at the address below.

What personal information will we use?

Ford Otosan collects personal information from the Exhibition and Websites:

• when you fill in forms (for example, if you request a test drive)

• automatically through the use of cookies and similar technologies. You can find out more about this in Ford Otosan's cookie guide.

• The Websites enable you to provide personal information including:

• your name and contact information (such as your address, telephone number(s) and email address) and information about your business or employer if you are enquiring in a commercial capacity;

• information about your vehicle (including your Vehicle Identification Number ("VIN"), vehicle registration number, model, age and mileage);

• the products and services in which you are interested; and

• your contact and marketing preferences.

In addition, we;

• collect your personal information if you contact us using the details available through the Websites (for example, we will keep a record of the information you provide when you write to us or contact our customer service centres); and

• may combine the information we hold with information about you or your interests, socio-economic and socio-demographic status, online identifiers and current contact details collected by third parties such as marketing agencies.

• When you take your vehicle to be serviced or repaired we will collect diagnostic information about your vehicle and keep a record of the work carried out and parts supplied. You can find out about what personal information is collected when your Ford vehicle is serviced or repaired Repair, diagnosis and servicing for your Ford vehicle.

How do we use your personal information?

We use the personal information we collect from the Exhibition and Websites to:

• fulfil your requests;

• manage and improve our business and our relationship with you;

• deal with your enquiries;

• conduct research;

• send you marketing material in line with your communications preferences;

• comply with our legal and regulatory responsibilities, to respond to legal process or requests for information issued by government authorities or other third parties, to prevent and detect crime and fraud, or protect your, our or others’ rights; and

• operate the Websites, personalise it to you, and to understand how the Website is used so that we can improve it.

We may combine and analyse your personal information to:

• help us understand, develop and improve our products, processes, services and marketing and business strategies;

• personalise our products and services to you;

• to understand our customers better; and

• to manage and improve our relationship with you.

This could include, for example, informing our distribution strategy, evaluating the effectiveness of our marketing and customer service, conducting market analysis and identifying products or services which may be of interest to you, and contacting you to tell you about such products and services.

We would like to make sure the communications we send you and our interactions with you are as relevant to you as possible. As a result, from time to time, we may use information about you collected from third parties (as described in the 'What information will we use?' to help us determine what Ford products and services you might be interested in. We may then send you information about those products and services in accordance with your communications preferences, and use the information we hold about you to inform our customer service centres if you contact them. We may also work with third parties to show you tailored advertising on social media platforms or, if you have consented to the use of cookies, when you browse the internet/visit other Websites (please see Ford Otosan's cookie guide for more information). You can find out how to stop receiving marketing material from us in the Your rights section below

For more information about how the personal information we collect when your vehicle is serviced or repaired, please see the Repair, diagnosis and servicing for your Ford vehicle section below.

We keep your personal information in identifiable form for as long as is reasonably necessary to fulfil the purposes for which we collected it and to comply with our legal obligations. This generally means holding your personal information for as long as one of the following apply:

• your personal information is reasonably required in order to provide the services you have requested to you;

• your personal information is reasonably required in order to protect and defend our rights or property (this will generally be the length of the relevant legal limitation period); or

• we are otherwise required to keep your personal information by applicable laws or regulations.

What lawful grounds do we rely on when we use your personal information?

There are different lawful grounds that we rely on to use your personal information and we will collect and use your personal information in the following situations:

• where our use of your personal information is necessary to perform a contract or contracts that you are a party to, or to take steps that you request before entering into a contract. These contracts could include the conditions on which you enter a competition or agreements you enter into for service products, for example;

• where our use of your personal information is within our legitimate interests or the legitimate interests of the organisation with which we have shared your personal information and we have made sure that your personal information, and your rights in relation to that information, are protected. For example, we may rely on this legal ground if we and/or the companies within the Ford Motor Company group use your personal information to: understand and improve our (or their) products, services and/or marketing strategies; for research purposes; to manage and improve our relationship with you and for administrative purposes; to help find out what information, products and services are most likely to interest you and to send or show you information, offers, and online advertisements for these products or services; to personalise your experience of our products and services; to ensure that our products and services are delivered and used in accordance with the law and the terms and conditions that apply to them; and where necessary to protect or defend our or another's rights or property, or to detect, prevent, or otherwise address fraud, security, safety or privacy issues;

• where we believe it is necessary to use your personal information to comply with a legal or regulatory obligation to which we are subject;

• in limited circumstances where we believe it is necessary to protect someone's safety or vital interests; and

• where we have your consent. We will rely on your consent to, for example, collect technical information such as data from cookies and similar technologies as we describe in Ford Otosan's cookies guide and to use your personal information for marketing to you by email and text message. Where we rely on consent to use your personal information, you have the right to withdraw that consent at any time. Please see the 'Your rights' section of this policy for more details.

We will keep your personal information for no longer than is necessary for the purposes for which they are processed. Your personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) of the GDPR subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard your rights and freedoms.

Your rights

You have the right as an individual to find out what information we hold about you and for what purposes, as well as to access that information and make corrections if necessary. You also have the right in some circumstances to object to our use of your personal information, to ask us to restrict or erase your personal information or to request that your personal information is provided to you in a commonly used electronic format so that you can share it with other organisations.

Where you have consented to our use of your personal information (please see the section named What lawful grounds do we rely on when we use your personal information? for further information), you can withdraw your consent at any time. If you wish to do so, please contact us at the address below.

We will make all practical efforts to respect your wishes. However, certain legislation, especially related to safety issues or financial regulation might prevent this.

If you have chosen to receive marketing communications from Ford Otosan you can change your mind at any time. If you would like to stop receiving marketing communications from Ford Otosan, please write to the address below:

Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey

Or email to:

kvk@ford.com.tr

Or click the unsubscribe button at the bottom of the respective marketing communication.

If you have questions or concerns regarding Ford Otosan's use of your personal information, or would like to access the information that Ford Otosan holds about you or exercise any of the other rights you have in relation to your personal information, please contact Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey by addressing to Mr. Serhan Ipekyun or email kvk@ford.com.tr.

Ford Otosan have appointed a Data Protection Officer. You can contact the Data Protection Officer at kvk@ford.com.tr.

If you have a complaint about the way in which Ford Otosan uses your personal information we hope that in the first instance you will contact us. You may, however, also make a complaint to the European Data Protection Board, which is the authority that upholds information rights in the European Union.

Other websites and social networking

The Websites may contain links to other websites which are outside our control and are not covered by this Policy. If you access other websites using the links provided, the operators of those websites may collect information from you which will be used by them in accordance with their privacy policies, which may differ from ours.

The Websites may also offer you the opportunity to share or follow information about Ford Otosan, Ford, the Websites or the products and/or services available through it using third party social networking functionality (such as through “share this”, “like” or “follow” buttons).

We offer this functionality in order to generate interest in the Websites among the members of your social networks, and to permit you to share and follow opinions, news and recommendations about the Websites with your contacts. However, you should be aware that sharing personal information with a social network may result in that information being collected by the social network provider and being made publicly-available, including through internet search engines.

You should always read the privacy policy of any website you access or social network through which you share information carefully in order to understand their privacy practices.

Updates to this Privacy Policy

We may amend this Policy from time to time. If we make substantial or material changes in the way we wish to use your personal information we will communicate providing a prominent notice on the Websites or by contacting you directly. If you do not agree with these changes, please do not continue to use the Websites.

Repair, diagnosis and servicing for your Ford vehicle

When your Ford vehicle was manufactured it was assigned a unique number (the Vehicle Identification Number, or VIN). From the VIN we can tell certain information about your vehicle, including its model, age, the software it uses, its technical specifications.

In order to diagnose, analyse, repair or service your vehicle, the technicians working on it will need to collect the VIN together with certain diagnostic information and information about the current state of your vehicle (for example, what software versions it is using, its mileage etc.).

This information will be transferred to a system run by Ford Otosan so that the technicians working on your vehicle can be provided with vehicle-specific repair, maintenance and diagnostic information (such as wiring diagrams and vehicle software updates) and information about any past work carried out on your vehicle to assist them to diagnose, repair and/or service it and to enable them to maintain their records.

To make sure your vehicle has a comprehensive diagnosis record, information about what work is done to your vehicle when it is serviced or repaired will be linked to the VIN of your vehicle. This will be transferred to the system and stored so that Ford Otosan (or any third parties it authorises to use the system in this way) can make information about past repair or service available to any dealer or repairer anywhere in the world who needs to repair or service your vehicle.

The information held on the system is also used by Ford Otosan to enable the diagnosis, repair of your vehicle, to manage and administer warranties and similar products and services, for product safety and research and development purposes and to enable Ford Otosan to comply with its legal obligations.

In addition to the transfers of information described above, Ford Otosan may also pass this information to:

• companies in the Ford corporate Group for the purposes of research and development and analytics; and/or

• to companies in the Ford corporate Group and/or third parties where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of other companies in the Ford Motor Company corporate group, or the rights of any third party.

You can find out more about the legal grounds we rely on when we use your personal information What lawful grounds do we rely on when we use your personal information?

Given the global nature of the system, VIN information is transferred to countries outside the European Economic Area by Ford Otosan. You can find out more about the international transfers of personal information we make Transferring your personal information internationally.

Marketing by Ford Otosan

Ford Otosan would like to keep you up-to-date with information on Ford products and services. Please let us know if and how you would like to hear from us by ticking the boxes below.

For information on how we will use your data, international transfers of data and your rights, please see full Privacy Policy details.

Privacy Policy

This Privacy Policy (the "Policy") describes how Ford Otomotiv Sanayi A.Ş. ("Ford Otosan", "we", "our" or "us")) -as the data controller- uses and discloses the information collected about you (your "personal information") when you visit our stand at the International Motor Show in Hannover, Germany in 2018 (“Exhibition”) and visit the websites namely www.fordtrucks.com.tr, www.ford.com.tr, www.fordotosan.com.tr (the "Website/s") or when you contact us using the details available on it. The Policy also outlines below how we use the personal information we collect when your vehicle is serviced or repaired.

The Websites may enable you to purchase, or apply for quotes for products and services such as motor insurance, vehicle lease or hire or accessories. Some of these products and/or services are provided by Ford Otosan's partners who will collect additional personal information from you in order to fulfil your requests. Our partners will use the personal information they collect as they describe in their privacy statements or as they explain when you provide your personal information.

In addition to this Policy, some Ford products and services (including some Ford Otosan apps) may have their own privacy policies which describe in more detail how your personal information is used in a particular context. You can also find out more about what information your vehicle collects and uses by consulting the owners' manual or its accompanying app (where available).

Who we share your personal information with

Your personal information may be disclosed to:

• companies or other organisations that we have engaged to provide services on our behalf such as web-hosting companies, mailing vendors, analytics providers, event hosting services, and information technology providers;

• companies or other organisations where you have asked us to or agreed that we may share your personal information with them;

• dealers and our partners where this is necessary to provide you with a product or service;

• professional advisors;

• any law enforcement agency, court, regulator, government authority or other third party where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of any third party or individuals' personal safety, or to detect, prevent, or otherwise address fraud, security or safety issues; or

• any third party that purchases, or to which we transfer, all or substantially all of our assets and business. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your personal information uses it in a manner that is consistent with this Policy.

Ford Otosan may also transfer your personal information to Koç Holding A. Ş., Ford Motor Company, and other Ford Motor Company Group companies worldwide, and to their service providers. When we transfer your personal information, we will make sure that is used for purposes which are compatible with those described in this Policy.

Transferring your personal information internationally

Your personal information will be treated in accordance with the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (“GDPR”) concerning data protection and may be transferred within the European Economic Area ("EEA"), as well as to countries outside the EEA (including to Turkey and the USA). When we transfer your personal information outside the EEA we will put in place appropriate safeguards in accordance with our legal obligations to ensure that your personal information is adequately protected irrespective of the country to which it is transferred. These safeguards may include obtaining contractual assurances from any third party given access to your personal information that your personal information will be protected by standards which are equivalent to those that protect your personal information when it is in the EEA. If you would like to know more about how Ford Otosan protects your personal information when it is transferred outside the EEA, please contact us at the address below.

What personal information will we use?

Ford Otosan collects personal information from the Exhibition and Websites:

• when you fill in forms (for example, if you request a test drive)

• automatically through the use of cookies and similar technologies. You can find out more about this in Ford Otosan's cookie guide.

• The Websites enable you to provide personal information including:

• your name and contact information (such as your address, telephone number(s) and email address) and information about your business or employer if you are enquiring in a commercial capacity;

• information about your vehicle (including your Vehicle Identification Number ("VIN"), vehicle registration number, model, age and mileage);

• the products and services in which you are interested; and

• your contact and marketing preferences.

In addition, we;

• collect your personal information if you contact us using the details available through the Websites (for example, we will keep a record of the information you provide when you write to us or contact our customer service centres); and

• may combine the information we hold with information about you or your interests, socio-economic and socio-demographic status, online identifiers and current contact details collected by third parties such as marketing agencies.

• When you take your vehicle to be serviced or repaired we will collect diagnostic information about your vehicle and keep a record of the work carried out and parts supplied. You can find out about what personal information is collected when your Ford vehicle is serviced or repaired Repair, diagnosis and servicing for your Ford vehicle.

How do we use your personal information?

We use the personal information we collect from the Exhibition and Websites to:

• fulfil your requests;

• manage and improve our business and our relationship with you;

• deal with your enquiries;

• conduct research;

• send you marketing material in line with your communications preferences;

• comply with our legal and regulatory responsibilities, to respond to legal process or requests for information issued by government authorities or other third parties, to prevent and detect crime and fraud, or protect your, our or others’ rights; and

• operate the Websites, personalise it to you, and to understand how the Website is used so that we can improve it.

We may combine and analyse your personal information to:

• help us understand, develop and improve our products, processes, services and marketing and business strategies;

• personalise our products and services to you;

• to understand our customers better; and

• to manage and improve our relationship with you.

This could include, for example, informing our distribution strategy, evaluating the effectiveness of our marketing and customer service, conducting market analysis and identifying products or services which may be of interest to you, and contacting you to tell you about such products and services.

We would like to make sure the communications we send you and our interactions with you are as relevant to you as possible. As a result, from time to time, we may use information about you collected from third parties (as described in the 'What information will we use?' to help us determine what Ford products and services you might be interested in. We may then send you information about those products and services in accordance with your communications preferences, and use the information we hold about you to inform our customer service centres if you contact them. We may also work with third parties to show you tailored advertising on social media platforms or, if you have consented to the use of cookies, when you browse the internet/visit other Websites (please see Ford Otosan's cookie guide for more information). You can find out how to stop receiving marketing material from us in the Your rights section below

For more information about how the personal information we collect when your vehicle is serviced or repaired, please see the Repair, diagnosis and servicing for your Ford vehicle section below.

We keep your personal information in identifiable form for as long as is reasonably necessary to fulfil the purposes for which we collected it and to comply with our legal obligations. This generally means holding your personal information for as long as one of the following apply:

• your personal information is reasonably required in order to provide the services you have requested to you;

• your personal information is reasonably required in order to protect and defend our rights or property (this will generally be the length of the relevant legal limitation period); or

• we are otherwise required to keep your personal information by applicable laws or regulations.

What lawful grounds do we rely on when we use your personal information?

There are different lawful grounds that we rely on to use your personal information and we will collect and use your personal information in the following situations:

• where our use of your personal information is necessary to perform a contract or contracts that you are a party to, or to take steps that you request before entering into a contract. These contracts could include the conditions on which you enter a competition or agreements you enter into for service products, for example;

• where our use of your personal information is within our legitimate interests or the legitimate interests of the organisation with which we have shared your personal information and we have made sure that your personal information, and your rights in relation to that information, are protected. For example, we may rely on this legal ground if we and/or the companies within the Ford Motor Company group use your personal information to: understand and improve our (or their) products, services and/or marketing strategies; for research purposes; to manage and improve our relationship with you and for administrative purposes; to help find out what information, products and services are most likely to interest you and to send or show you information, offers, and online advertisements for these products or services; to personalise your experience of our products and services; to ensure that our products and services are delivered and used in accordance with the law and the terms and conditions that apply to them; and where necessary to protect or defend our or another's rights or property, or to detect, prevent, or otherwise address fraud, security, safety or privacy issues;

• where we believe it is necessary to use your personal information to comply with a legal or regulatory obligation to which we are subject;

• in limited circumstances where we believe it is necessary to protect someone's safety or vital interests; and

• where we have your consent. We will rely on your consent to, for example, collect technical information such as data from cookies and similar technologies as we describe in Ford Otosan's cookies guide and to use your personal information for marketing to you by email and text message. Where we rely on consent to use your personal information, you have the right to withdraw that consent at any time. Please see the 'Your rights' section of this policy for more details.

We will keep your personal information for no longer than is necessary for the purposes for which they are processed. Your personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) of the GDPR subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard your rights and freedoms.

Your rights

You have the right as an individual to find out what information we hold about you and for what purposes, as well as to access that information and make corrections if necessary. You also have the right in some circumstances to object to our use of your personal information, to ask us to restrict or erase your personal information or to request that your personal information is provided to you in a commonly used electronic format so that you can share it with other organisations.

Where you have consented to our use of your personal information (please see the section named What lawful grounds do we rely on when we use your personal information? for further information), you can withdraw your consent at any time. If you wish to do so, please contact us at the address below.

We will make all practical efforts to respect your wishes. However, certain legislation, especially related to safety issues or financial regulation might prevent this.

If you have chosen to receive marketing communications from Ford Otosan you can change your mind at any time. If you would like to stop receiving marketing communications from Ford Otosan, please write to the address below:

Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey

Or email to:

kvk@ford.com.tr

Or click the unsubscribe button at the bottom of the respective marketing communication.

If you have questions or concerns regarding Ford Otosan's use of your personal information, or would like to access the information that Ford Otosan holds about you or exercise any of the other rights you have in relation to your personal information, please contact Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey by addressing to Mr. Serhan Ipekyun or email kvk@ford.com.tr.

Ford Otosan have appointed a Data Protection Officer. You can contact the Data Protection Officer at kvk@ford.com.tr.

If you have a complaint about the way in which Ford Otosan uses your personal information we hope that in the first instance you will contact us. You may, however, also make a complaint to the European Data Protection Board, which is the authority that upholds information rights in the European Union.

Other websites and social networking

The Websites may contain links to other websites which are outside our control and are not covered by this Policy. If you access other websites using the links provided, the operators of those websites may collect information from you which will be used by them in accordance with their privacy policies, which may differ from ours.

The Websites may also offer you the opportunity to share or follow information about Ford Otosan, Ford, the Websites or the products and/or services available through it using third party social networking functionality (such as through “share this”, “like” or “follow” buttons).

We offer this functionality in order to generate interest in the Websites among the members of your social networks, and to permit you to share and follow opinions, news and recommendations about the Websites with your contacts. However, you should be aware that sharing personal information with a social network may result in that information being collected by the social network provider and being made publicly-available, including through internet search engines.

You should always read the privacy policy of any website you access or social network through which you share information carefully in order to understand their privacy practices.

Updates to this Privacy Policy

We may amend this Policy from time to time. If we make substantial or material changes in the way we wish to use your personal information we will communicate providing a prominent notice on the Websites or by contacting you directly. If you do not agree with these changes, please do not continue to use the Websites.

Repair, diagnosis and servicing for your Ford vehicle

When your Ford vehicle was manufactured it was assigned a unique number (the Vehicle Identification Number, or VIN). From the VIN we can tell certain information about your vehicle, including its model, age, the software it uses, its technical specifications.

In order to diagnose, analyse, repair or service your vehicle, the technicians working on it will need to collect the VIN together with certain diagnostic information and information about the current state of your vehicle (for example, what software versions it is using, its mileage etc.).

This information will be transferred to a system run by Ford Otosan so that the technicians working on your vehicle can be provided with vehicle-specific repair, maintenance and diagnostic information (such as wiring diagrams and vehicle software updates) and information about any past work carried out on your vehicle to assist them to diagnose, repair and/or service it and to enable them to maintain their records.

To make sure your vehicle has a comprehensive diagnosis record, information about what work is done to your vehicle when it is serviced or repaired will be linked to the VIN of your vehicle. This will be transferred to the system and stored so that Ford Otosan (or any third parties it authorises to use the system in this way) can make information about past repair or service available to any dealer or repairer anywhere in the world who needs to repair or service your vehicle.

The information held on the system is also used by Ford Otosan to enable the diagnosis, repair of your vehicle, to manage and administer warranties and similar products and services, for product safety and research and development purposes and to enable Ford Otosan to comply with its legal obligations.

In addition to the transfers of information described above, Ford Otosan may also pass this information to:

• companies in the Ford corporate Group for the purposes of research and development and analytics; and/or

• to companies in the Ford corporate Group and/or third parties where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of other companies in the Ford Motor Company corporate group, or the rights of any third party.

You can find out more about the legal grounds we rely on when we use your personal information What lawful grounds do we rely on when we use your personal information?

Given the global nature of the system, VIN information is transferred to countries outside the European Economic Area by Ford Otosan. You can find out more about the international transfers of personal information we make Transferring your personal information internationally.

Marketing by Ford Otosan

Ford Otosan would like to keep you up-to-date with information on Ford products and services. Please let us know if and how you would like to hear from us by ticking the boxes below.

For information on how we will use your data, international transfers of data and your rights, please see full Privacy Policy details.

This Privacy Policy (the "Policy") describes how Ford Otomotiv Sanayi A.Ş. ("Ford Otosan", "we", "our" or "us")) -as the data controller- uses and discloses the information collected about you (your "personal information") when you visit our stand at the International Motor Show in Hannover, Germany in 2018 (“Exhibition”) and visit the websites namely www.fordtrucks.com.tr, www.ford.com.tr, www.fordotosan.com.tr (the "Website/s") or when you contact us using the details available on it. The Policy also outlines below how we use the personal information we collect when your vehicle is serviced or repaired.

The Websites may enable you to purchase, or apply for quotes for products and services such as motor insurance, vehicle lease or hire or accessories. Some of these products and/or services are provided by Ford Otosan's partners who will collect additional personal information from you in order to fulfil your requests. Our partners will use the personal information they collect as they describe in their privacy statements or as they explain when you provide your personal information.

In addition to this Policy, some Ford products and services (including some Ford Otosan apps) may have their own privacy policies which describe in more detail how your personal information is used in a particular context. You can also find out more about what information your vehicle collects and uses by consulting the owners' manual or its accompanying app (where available).

Who we share your personal information with

Your personal information may be disclosed to:

• companies or other organisations that we have engaged to provide services on our behalf such as web-hosting companies, mailing vendors, analytics providers, event hosting services, and information technology providers;

• companies or other organisations where you have asked us to or agreed that we may share your personal information with them;

• dealers and our partners where this is necessary to provide you with a product or service;

• professional advisors;

• any law enforcement agency, court, regulator, government authority or other third party where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of any third party or individuals' personal safety, or to detect, prevent, or otherwise address fraud, security or safety issues; or

• any third party that purchases, or to which we transfer, all or substantially all of our assets and business. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your personal information uses it in a manner that is consistent with this Policy.

Ford Otosan may also transfer your personal information to Koç Holding A. Ş., Ford Motor Company, and other Ford Motor Company Group companies worldwide, and to their service providers. When we transfer your personal information, we will make sure that is used for purposes which are compatible with those described in this Policy.

Transferring your personal information internationally

Your personal information will be treated in accordance with the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (“GDPR”) concerning data protection and may be transferred within the European Economic Area ("EEA"), as well as to countries outside the EEA (including to Turkey and the USA). When we transfer your personal information outside the EEA we will put in place appropriate safeguards in accordance with our legal obligations to ensure that your personal information is adequately protected irrespective of the country to which it is transferred. These safeguards may include obtaining contractual assurances from any third party given access to your personal information that your personal information will be protected by standards which are equivalent to those that protect your personal information when it is in the EEA. If you would like to know more about how Ford Otosan protects your personal information when it is transferred outside the EEA, please contact us at the address below.

What personal information will we use?

Ford Otosan collects personal information from the Exhibition and Websites:

• when you fill in forms (for example, if you request a test drive)

• automatically through the use of cookies and similar technologies. You can find out more about this in Ford Otosan's cookie guide.

• The Websites enable you to provide personal information including:

• your name and contact information (such as your address, telephone number(s) and email address) and information about your business or employer if you are enquiring in a commercial capacity;

• information about your vehicle (including your Vehicle Identification Number ("VIN"), vehicle registration number, model, age and mileage);

• the products and services in which you are interested; and

• your contact and marketing preferences.

In addition, we;

• collect your personal information if you contact us using the details available through the Websites (for example, we will keep a record of the information you provide when you write to us or contact our customer service centres); and

• may combine the information we hold with information about you or your interests, socio-economic and socio-demographic status, online identifiers and current contact details collected by third parties such as marketing agencies.

• When you take your vehicle to be serviced or repaired we will collect diagnostic information about your vehicle and keep a record of the work carried out and parts supplied. You can find out about what personal information is collected when your Ford vehicle is serviced or repaired Repair, diagnosis and servicing for your Ford vehicle.

How do we use your personal information?

We use the personal information we collect from the Exhibition and Websites to:

• fulfil your requests;

• manage and improve our business and our relationship with you;

• deal with your enquiries;

• conduct research;

• send you marketing material in line with your communications preferences;

• comply with our legal and regulatory responsibilities, to respond to legal process or requests for information issued by government authorities or other third parties, to prevent and detect crime and fraud, or protect your, our or others’ rights; and

• operate the Websites, personalise it to you, and to understand how the Website is used so that we can improve it.

We may combine and analyse your personal information to:

• help us understand, develop and improve our products, processes, services and marketing and business strategies;

• personalise our products and services to you;

• to understand our customers better; and

• to manage and improve our relationship with you.

This could include, for example, informing our distribution strategy, evaluating the effectiveness of our marketing and customer service, conducting market analysis and identifying products or services which may be of interest to you, and contacting you to tell you about such products and services.

We would like to make sure the communications we send you and our interactions with you are as relevant to you as possible. As a result, from time to time, we may use information about you collected from third parties (as described in the 'What information will we use?' to help us determine what Ford products and services you might be interested in. We may then send you information about those products and services in accordance with your communications preferences, and use the information we hold about you to inform our customer service centres if you contact them. We may also work with third parties to show you tailored advertising on social media platforms or, if you have consented to the use of cookies, when you browse the internet/visit other Websites (please see Ford Otosan's cookie guide for more information). You can find out how to stop receiving marketing material from us in the Your rights section below

For more information about how the personal information we collect when your vehicle is serviced or repaired, please see the Repair, diagnosis and servicing for your Ford vehicle section below.

We keep your personal information in identifiable form for as long as is reasonably necessary to fulfil the purposes for which we collected it and to comply with our legal obligations. This generally means holding your personal information for as long as one of the following apply:

• your personal information is reasonably required in order to provide the services you have requested to you;

• your personal information is reasonably required in order to protect and defend our rights or property (this will generally be the length of the relevant legal limitation period); or

• we are otherwise required to keep your personal information by applicable laws or regulations.

What lawful grounds do we rely on when we use your personal information?

There are different lawful grounds that we rely on to use your personal information and we will collect and use your personal information in the following situations:

• where our use of your personal information is necessary to perform a contract or contracts that you are a party to, or to take steps that you request before entering into a contract. These contracts could include the conditions on which you enter a competition or agreements you enter into for service products, for example;

• where our use of your personal information is within our legitimate interests or the legitimate interests of the organisation with which we have shared your personal information and we have made sure that your personal information, and your rights in relation to that information, are protected. For example, we may rely on this legal ground if we and/or the companies within the Ford Motor Company group use your personal information to: understand and improve our (or their) products, services and/or marketing strategies; for research purposes; to manage and improve our relationship with you and for administrative purposes; to help find out what information, products and services are most likely to interest you and to send or show you information, offers, and online advertisements for these products or services; to personalise your experience of our products and services; to ensure that our products and services are delivered and used in accordance with the law and the terms and conditions that apply to them; and where necessary to protect or defend our or another's rights or property, or to detect, prevent, or otherwise address fraud, security, safety or privacy issues;

• where we believe it is necessary to use your personal information to comply with a legal or regulatory obligation to which we are subject;

• in limited circumstances where we believe it is necessary to protect someone's safety or vital interests; and

• where we have your consent. We will rely on your consent to, for example, collect technical information such as data from cookies and similar technologies as we describe in Ford Otosan's cookies guide and to use your personal information for marketing to you by email and text message. Where we rely on consent to use your personal information, you have the right to withdraw that consent at any time. Please see the 'Your rights' section of this policy for more details.

We will keep your personal information for no longer than is necessary for the purposes for which they are processed. Your personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) of the GDPR subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard your rights and freedoms.

Your rights

You have the right as an individual to find out what information we hold about you and for what purposes, as well as to access that information and make corrections if necessary. You also have the right in some circumstances to object to our use of your personal information, to ask us to restrict or erase your personal information or to request that your personal information is provided to you in a commonly used electronic format so that you can share it with other organisations.

Where you have consented to our use of your personal information (please see the section named What lawful grounds do we rely on when we use your personal information? for further information), you can withdraw your consent at any time. If you wish to do so, please contact us at the address below.

We will make all practical efforts to respect your wishes. However, certain legislation, especially related to safety issues or financial regulation might prevent this.

If you have chosen to receive marketing communications from Ford Otosan you can change your mind at any time. If you would like to stop receiving marketing communications from Ford Otosan, please write to the address below:

Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey

Or email to:

kvk@ford.com.tr

Or click the unsubscribe button at the bottom of the respective marketing communication.

If you have questions or concerns regarding Ford Otosan's use of your personal information, or would like to access the information that Ford Otosan holds about you or exercise any of the other rights you have in relation to your personal information, please contact Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey by addressing to Mr. Serhan Ipekyun or email kvk@ford.com.tr.

Ford Otosan have appointed a Data Protection Officer. You can contact the Data Protection Officer at kvk@ford.com.tr.

If you have a complaint about the way in which Ford Otosan uses your personal information we hope that in the first instance you will contact us. You may, however, also make a complaint to the European Data Protection Board, which is the authority that upholds information rights in the European Union.

Other websites and social networking

The Websites may contain links to other websites which are outside our control and are not covered by this Policy. If you access other websites using the links provided, the operators of those websites may collect information from you which will be used by them in accordance with their privacy policies, which may differ from ours.

The Websites may also offer you the opportunity to share or follow information about Ford Otosan, Ford, the Websites or the products and/or services available through it using third party social networking functionality (such as through “share this”, “like” or “follow” buttons).

We offer this functionality in order to generate interest in the Websites among the members of your social networks, and to permit you to share and follow opinions, news and recommendations about the Websites with your contacts. However, you should be aware that sharing personal information with a social network may result in that information being collected by the social network provider and being made publicly-available, including through internet search engines.

You should always read the privacy policy of any website you access or social network through which you share information carefully in order to understand their privacy practices.

Updates to this Privacy Policy

We may amend this Policy from time to time. If we make substantial or material changes in the way we wish to use your personal information we will communicate providing a prominent notice on the Websites or by contacting you directly. If you do not agree with these changes, please do not continue to use the Websites.

Repair, diagnosis and servicing for your Ford vehicle

When your Ford vehicle was manufactured it was assigned a unique number (the Vehicle Identification Number, or VIN). From the VIN we can tell certain information about your vehicle, including its model, age, the software it uses, its technical specifications.

In order to diagnose, analyse, repair or service your vehicle, the technicians working on it will need to collect the VIN together with certain diagnostic information and information about the current state of your vehicle (for example, what software versions it is using, its mileage etc.).

This information will be transferred to a system run by Ford Otosan so that the technicians working on your vehicle can be provided with vehicle-specific repair, maintenance and diagnostic information (such as wiring diagrams and vehicle software updates) and information about any past work carried out on your vehicle to assist them to diagnose, repair and/or service it and to enable them to maintain their records.

To make sure your vehicle has a comprehensive diagnosis record, information about what work is done to your vehicle when it is serviced or repaired will be linked to the VIN of your vehicle. This will be transferred to the system and stored so that Ford Otosan (or any third parties it authorises to use the system in this way) can make information about past repair or service available to any dealer or repairer anywhere in the world who needs to repair or service your vehicle.

The information held on the system is also used by Ford Otosan to enable the diagnosis, repair of your vehicle, to manage and administer warranties and similar products and services, for product safety and research and development purposes and to enable Ford Otosan to comply with its legal obligations.

In addition to the transfers of information described above, Ford Otosan may also pass this information to:

• companies in the Ford corporate Group for the purposes of research and development and analytics; and/or

• to companies in the Ford corporate Group and/or third parties where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of other companies in the Ford Motor Company corporate group, or the rights of any third party.

You can find out more about the legal grounds we rely on when we use your personal information What lawful grounds do we rely on when we use your personal information?

Given the global nature of the system, VIN information is transferred to countries outside the European Economic Area by Ford Otosan. You can find out more about the international transfers of personal information we make Transferring your personal information internationally.

Marketing by Ford Otosan

Ford Otosan would like to keep you up-to-date with information on Ford products and services. Please let us know if and how you would like to hear from us by ticking the boxes below.

For information on how we will use your data, international transfers of data and your rights, please see full Privacy Policy details.

Privacy Policy

This Privacy Policy (the "Policy") describes how Ford Otomotiv Sanayi A.Ş. ("Ford Otosan", "we", "our" or "us")) -as the data controller- uses and discloses the information collected about you (your "personal information") when you visit our stand at the International Motor Show in Hannover, Germany in 2018 (“Exhibition”) and visit the websites namely www.fordtrucks.com.tr, www.ford.com.tr, www.fordotosan.com.tr (the "Website/s") or when you contact us using the details available on it. The Policy also outlines below how we use the personal information we collect when your vehicle is serviced or repaired.

The Websites may enable you to purchase, or apply for quotes for products and services such as motor insurance, vehicle lease or hire or accessories. Some of these products and/or services are provided by Ford Otosan's partners who will collect additional personal information from you in order to fulfil your requests. Our partners will use the personal information they collect as they describe in their privacy statements or as they explain when you provide your personal information.

In addition to this Policy, some Ford products and services (including some Ford Otosan apps) may have their own privacy policies which describe in more detail how your personal information is used in a particular context. You can also find out more about what information your vehicle collects and uses by consulting the owners' manual or its accompanying app (where available).

Who we share your personal information with

Your personal information may be disclosed to:

• companies or other organisations that we have engaged to provide services on our behalf such as web-hosting companies, mailing vendors, analytics providers, event hosting services, and information technology providers;

• companies or other organisations where you have asked us to or agreed that we may share your personal information with them;

• dealers and our partners where this is necessary to provide you with a product or service;

• professional advisors;

• any law enforcement agency, court, regulator, government authority or other third party where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of any third party or individuals' personal safety, or to detect, prevent, or otherwise address fraud, security or safety issues; or

• any third party that purchases, or to which we transfer, all or substantially all of our assets and business. Should such a sale or transfer occur, we will use reasonable efforts to try to ensure that the entity to which we transfer your personal information uses it in a manner that is consistent with this Policy.

Ford Otosan may also transfer your personal information to Koç Holding A. Ş., Ford Motor Company, and other Ford Motor Company Group companies worldwide, and to their service providers. When we transfer your personal information, we will make sure that is used for purposes which are compatible with those described in this Policy.

Transferring your personal information internationally

Your personal information will be treated in accordance with the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (“GDPR”) concerning data protection and may be transferred within the European Economic Area ("EEA"), as well as to countries outside the EEA (including to Turkey and the USA). When we transfer your personal information outside the EEA we will put in place appropriate safeguards in accordance with our legal obligations to ensure that your personal information is adequately protected irrespective of the country to which it is transferred. These safeguards may include obtaining contractual assurances from any third party given access to your personal information that your personal information will be protected by standards which are equivalent to those that protect your personal information when it is in the EEA. If you would like to know more about how Ford Otosan protects your personal information when it is transferred outside the EEA, please contact us at the address below.

What personal information will we use?

Ford Otosan collects personal information from the Exhibition and Websites:

• when you fill in forms (for example, if you request a test drive)

• automatically through the use of cookies and similar technologies. You can find out more about this in Ford Otosan's cookie guide.

• The Websites enable you to provide personal information including:

• your name and contact information (such as your address, telephone number(s) and email address) and information about your business or employer if you are enquiring in a commercial capacity;

• information about your vehicle (including your Vehicle Identification Number ("VIN"), vehicle registration number, model, age and mileage);

• the products and services in which you are interested; and

• your contact and marketing preferences.

In addition, we;

• collect your personal information if you contact us using the details available through the Websites (for example, we will keep a record of the information you provide when you write to us or contact our customer service centres); and

• may combine the information we hold with information about you or your interests, socio-economic and socio-demographic status, online identifiers and current contact details collected by third parties such as marketing agencies.

• When you take your vehicle to be serviced or repaired we will collect diagnostic information about your vehicle and keep a record of the work carried out and parts supplied. You can find out about what personal information is collected when your Ford vehicle is serviced or repaired Repair, diagnosis and servicing for your Ford vehicle.

How do we use your personal information?

We use the personal information we collect from the Exhibition and Websites to:

• fulfil your requests;

• manage and improve our business and our relationship with you;

• deal with your enquiries;

• conduct research;

• send you marketing material in line with your communications preferences;

• comply with our legal and regulatory responsibilities, to respond to legal process or requests for information issued by government authorities or other third parties, to prevent and detect crime and fraud, or protect your, our or others’ rights; and

• operate the Websites, personalise it to you, and to understand how the Website is used so that we can improve it.

We may combine and analyse your personal information to:

• help us understand, develop and improve our products, processes, services and marketing and business strategies;

• personalise our products and services to you;

• to understand our customers better; and

• to manage and improve our relationship with you.

This could include, for example, informing our distribution strategy, evaluating the effectiveness of our marketing and customer service, conducting market analysis and identifying products or services which may be of interest to you, and contacting you to tell you about such products and services.

We would like to make sure the communications we send you and our interactions with you are as relevant to you as possible. As a result, from time to time, we may use information about you collected from third parties (as described in the 'What information will we use?' to help us determine what Ford products and services you might be interested in. We may then send you information about those products and services in accordance with your communications preferences, and use the information we hold about you to inform our customer service centres if you contact them. We may also work with third parties to show you tailored advertising on social media platforms or, if you have consented to the use of cookies, when you browse the internet/visit other Websites (please see Ford Otosan's cookie guide for more information). You can find out how to stop receiving marketing material from us in the Your rights section below

For more information about how the personal information we collect when your vehicle is serviced or repaired, please see the Repair, diagnosis and servicing for your Ford vehicle section below.

We keep your personal information in identifiable form for as long as is reasonably necessary to fulfil the purposes for which we collected it and to comply with our legal obligations. This generally means holding your personal information for as long as one of the following apply:

• your personal information is reasonably required in order to provide the services you have requested to you;

• your personal information is reasonably required in order to protect and defend our rights or property (this will generally be the length of the relevant legal limitation period); or

• we are otherwise required to keep your personal information by applicable laws or regulations.

What lawful grounds do we rely on when we use your personal information?

There are different lawful grounds that we rely on to use your personal information and we will collect and use your personal information in the following situations:

• where our use of your personal information is necessary to perform a contract or contracts that you are a party to, or to take steps that you request before entering into a contract. These contracts could include the conditions on which you enter a competition or agreements you enter into for service products, for example;

• where our use of your personal information is within our legitimate interests or the legitimate interests of the organisation with which we have shared your personal information and we have made sure that your personal information, and your rights in relation to that information, are protected. For example, we may rely on this legal ground if we and/or the companies within the Ford Motor Company group use your personal information to: understand and improve our (or their) products, services and/or marketing strategies; for research purposes; to manage and improve our relationship with you and for administrative purposes; to help find out what information, products and services are most likely to interest you and to send or show you information, offers, and online advertisements for these products or services; to personalise your experience of our products and services; to ensure that our products and services are delivered and used in accordance with the law and the terms and conditions that apply to them; and where necessary to protect or defend our or another's rights or property, or to detect, prevent, or otherwise address fraud, security, safety or privacy issues;

• where we believe it is necessary to use your personal information to comply with a legal or regulatory obligation to which we are subject;

• in limited circumstances where we believe it is necessary to protect someone's safety or vital interests; and

• where we have your consent. We will rely on your consent to, for example, collect technical information such as data from cookies and similar technologies as we describe in Ford Otosan's cookies guide and to use your personal information for marketing to you by email and text message. Where we rely on consent to use your personal information, you have the right to withdraw that consent at any time. Please see the 'Your rights' section of this policy for more details.

We will keep your personal information for no longer than is necessary for the purposes for which they are processed. Your personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) of the GDPR subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard your rights and freedoms.

Your rights

You have the right as an individual to find out what information we hold about you and for what purposes, as well as to access that information and make corrections if necessary. You also have the right in some circumstances to object to our use of your personal information, to ask us to restrict or erase your personal information or to request that your personal information is provided to you in a commonly used electronic format so that you can share it with other organisations.

Where you have consented to our use of your personal information (please see the section named What lawful grounds do we rely on when we use your personal information? for further information), you can withdraw your consent at any time. If you wish to do so, please contact us at the address below.

We will make all practical efforts to respect your wishes. However, certain legislation, especially related to safety issues or financial regulation might prevent this.

If you have chosen to receive marketing communications from Ford Otosan you can change your mind at any time. If you would like to stop receiving marketing communications from Ford Otosan, please write to the address below:

Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey

Or email to:

kvk@ford.com.tr

Or click the unsubscribe button at the bottom of the respective marketing communication.

If you have questions or concerns regarding Ford Otosan's use of your personal information, or would like to access the information that Ford Otosan holds about you or exercise any of the other rights you have in relation to your personal information, please contact Akpınar Mahallesi Hasan Basri Caddesi No: 2 34885 Sancaktepe Istanbul Turkey by addressing to Mr. Serhan Ipekyun or email kvk@ford.com.tr.

Ford Otosan have appointed a Data Protection Officer. You can contact the Data Protection Officer at kvk@ford.com.tr.

If you have a complaint about the way in which Ford Otosan uses your personal information we hope that in the first instance you will contact us. You may, however, also make a complaint to the European Data Protection Board, which is the authority that upholds information rights in the European Union.

Other websites and social networking

The Websites may contain links to other websites which are outside our control and are not covered by this Policy. If you access other websites using the links provided, the operators of those websites may collect information from you which will be used by them in accordance with their privacy policies, which may differ from ours.

The Websites may also offer you the opportunity to share or follow information about Ford Otosan, Ford, the Websites or the products and/or services available through it using third party social networking functionality (such as through “share this”, “like” or “follow” buttons).

We offer this functionality in order to generate interest in the Websites among the members of your social networks, and to permit you to share and follow opinions, news and recommendations about the Websites with your contacts. However, you should be aware that sharing personal information with a social network may result in that information being collected by the social network provider and being made publicly-available, including through internet search engines.

You should always read the privacy policy of any website you access or social network through which you share information carefully in order to understand their privacy practices.

Updates to this Privacy Policy

We may amend this Policy from time to time. If we make substantial or material changes in the way we wish to use your personal information we will communicate providing a prominent notice on the Websites or by contacting you directly. If you do not agree with these changes, please do not continue to use the Websites.

Repair, diagnosis and servicing for your Ford vehicle

When your Ford vehicle was manufactured it was assigned a unique number (the Vehicle Identification Number, or VIN). From the VIN we can tell certain information about your vehicle, including its model, age, the software it uses, its technical specifications.

In order to diagnose, analyse, repair or service your vehicle, the technicians working on it will need to collect the VIN together with certain diagnostic information and information about the current state of your vehicle (for example, what software versions it is using, its mileage etc.).

This information will be transferred to a system run by Ford Otosan so that the technicians working on your vehicle can be provided with vehicle-specific repair, maintenance and diagnostic information (such as wiring diagrams and vehicle software updates) and information about any past work carried out on your vehicle to assist them to diagnose, repair and/or service it and to enable them to maintain their records.

To make sure your vehicle has a comprehensive diagnosis record, information about what work is done to your vehicle when it is serviced or repaired will be linked to the VIN of your vehicle. This will be transferred to the system and stored so that Ford Otosan (or any third parties it authorises to use the system in this way) can make information about past repair or service available to any dealer or repairer anywhere in the world who needs to repair or service your vehicle.

The information held on the system is also used by Ford Otosan to enable the diagnosis, repair of your vehicle, to manage and administer warranties and similar products and services, for product safety and research and development purposes and to enable Ford Otosan to comply with its legal obligations.

In addition to the transfers of information described above, Ford Otosan may also pass this information to:

• companies in the Ford corporate Group for the purposes of research and development and analytics; and/or

• to companies in the Ford corporate Group and/or third parties where we believe this is necessary to comply with a legal or regulatory obligation, or otherwise to protect our rights, the rights of other companies in the Ford Motor Company corporate group, or the rights of any third party.

You can find out more about the legal grounds we rely on when we use your personal information What lawful grounds do we rely on when we use your personal information?

Given the global nature of the system, VIN information is transferred to countries outside the European Economic Area by Ford Otosan. You can find out more about the international transfers of personal information we make Transferring your personal information internationally.

Marketing by Ford Otosan

Ford Otosan would like to keep you up-to-date with information on Ford products and services. Please let us know if and how you would like to hear from us by ticking the boxes below.

For information on how we will use your data, international transfers of data and your rights, please see full Privacy Policy details.

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